The dimension of the weather predicting industry has changed because of the latest technologies. Today there are millions of scientists, weather stations, radar, satellites, and computers functioning across the globe working tirelessly; so that you can decide on what goes well with your shoes, a warm jacket, or a bright T-shirt.
Another best part of the weather application development, the sensitive and most tough part involving forecasting is the effort of others for you. To know one such API for the weather, you can visit https://www.tomorrow.io/weather-api. You must select the best solution readily available that is ideal for your needs.
Whereas, if every app integrates the same five to ten APIs to extract info about the weather situation, is there any need for more? According to Guardian reports, Android has more than eight thousand and iOS has more than 2,400 mobile apps containing “weather”.
You will have to work on your key factor, the Unique Value Point (UVP). The UVP can focus on either meeting the demands of a specific user or offering rare features to give you an edge over your competitor.
Before we jump on the requirements to create the best weather app, let us look at whom we can target as our customers.
The Interested Parties for Weather App Development
To be frank, the startups are not the ideal customer for the weather app though there have been some unbelievable success stories. As per them, it is not easy to monetize the app. But still, there are enough potential stakeholders who receive massive advantages related to retention rate, increased engagement and customer loyalty, and much more. So, it becomes necessary to work on the weather app if involved in the following:
1. Digital Media Publisher
The regional and nation’s NEWS network such as radio broadcasters and TV stations are the primary potential stakeholders. The aim of developing apps for weather is not about deriving direct profit. There are two ways they work.
Brand Loyalty Creation and Increment
If you already have people following your content, a reliable weather application used by them from your platform will add to the strength. Having a dependable weather app, the user would like to gather more information on the associated publisher. Ultimately the user starts following the publisher.
In-built News Space in the Weather App
If a person is using a quality weather app, it is possible to redirect him to the application or website of the brand. You get to spread your reach that will increase your revenue from advertisements.
2. Travel Agency
If you have a travel agency, you know that extreme weather conditions can play a spoilsport for the customers. It may result in a ruined trip. By having a weather app, you will be in a position to suggest your customers avoid locations that may spoil their holidays.
3. Local Authorities in Areas that are Prone to Extreme Climate Conditions
Lastly, weather app development becomes vital for people residing in regions of natural calamities. Like wildfires in California, while Asian nations every year faces flood issues. If the Local Authority has an app for weather forecasts, they will plan better for citizens’ rescue operations.
What Should a Brand Include in Their Weather App?
We are aware of integrating a forecasting system in your brand application. Here we will see the arrangement of weather data in a way that becomes convenient for the users. It must also offer more value to the user of your brand app.
1. Present Weather Condition & Prediction
You may have to pay utmost attention to the screen that shows the present weather forecast as it makes sense to most users. The design can be pretty, but you must focus on providing the correct info on weather, and it is possible in many organized ways. The following needs consideration.
- Present conditions – weather and temperature
- The feel of current weather
- The entire day forecasting.
All other info such as the forecast of the hour and week, interactive maps must come below, or you can use another screen to display.
2. Push Notifications
Another crucial feature included push notifications. It is beneficial for the user to get the latest updates about the weather even if they are not active on the application. With the push notifications, a user can get updated with climatic changes, day forecasting, and emergency alerts.
3. Additional Functionality
Additional functionalities incorporated in your weather app will meet the desires and expectations of your target customers. The sky’s the limit to creativity. Some more functionalities include an interactive map, smart forecast, online webcams, and many more.
Outsourcing is the Best Solution!
The resources needed for the development of the weather app are limited, but there are a lot of indirect advantages that it may offer for citizens and even the brand.
It is simple to develop the weather application, and for this, you may not require an in-house team. The work can be executed by any developer remotely. You will end up saving time, cost, and effort if you outsource it to a professional company.